Activate a dedicated wholesale sales channel with its own subdomain, catalog, pricing, and exclusive conditions for your wholesale buyers.
How it works
VentasxMayor is a B2B platform built for wholesale businesses — distributors, importers, manufacturers, and wholesalers. Wholesale mode lets you operate a completely independent wholesale sales channel on a dedicated subdomain (wholesale.yourstore.ventasxmayor.com or your own custom domain).
Wholesale buyers access this channel with their approved credentials and see a catalog with differentiated pricing based on the price list assigned to their account:
- Wholesale catalog: Select which products are available for wholesale with channel-specific pricing. You can have a different catalog from your retail store, or use the same catalog with different prices.
- Personalized price lists: Assign different price lists to each buyer or buyer group. A large distributor can have better prices than a new reseller. Prices are only visible to approved, logged-in buyers.
- Wholesale sale conditions: Set minimum purchase amounts per order, minimum quantities per product, and tiered volume discounts that encourage larger orders.
- Restricted and validated access: Only buyers approved as wholesale customers can log in, see prices, and purchase on this channel. Unregistered visitors see the catalog but not the prices.
Available options
- Enable wholesale channel: Turn the wholesale store on or off independently.
- Product catalog: Choose which products and variants are shown on the wholesale channel.
- Wholesale price lists: Create multiple price lists for different buyer levels (distributors, resellers, new customers, VIP customers).
- Minimum purchase: Set the minimum order amount for wholesale orders — essential to ensure each operation is profitable.
- Minimum quantities per product: Set minimum quantities per product or variant for wholesale sales.
- Tiered volume discounts: Configure discount levels that activate when certain purchase amounts are reached, encouraging larger orders.
- Exclusive shipping and payments: Configure shipping and payment methods exclusive to the wholesale channel — for example, bank transfer, cash on delivery, or credit terms.
- Communications: Customize the emails and notifications sent to wholesale buyers with messaging and tone appropriate for the B2B context.
Tips
- Manually approve each wholesale buyer to maintain control over who accesses your special pricing. Verify they are real businesses.
- Create different price lists if you have different buyer levels — distributors, resellers, retail shops. Each level with its own margin and conditions.
- Configure payment methods suited to wholesale operations: bank transfers, deposits, checks, or cash on delivery are usually preferred in B2B.
- Set realistic minimum purchase amounts that justify the wholesale operation but are not so high as to discourage orders.
- Use tiered volume discounts to encourage your buyers to increase their order size — the progress bar in the cart is very effective.