Control buyer access to your wholesale store through an approval workflow that lets you authorize, block, or unblock accounts. This process is essential in the wholesale model, where only verified buyers should have access to pricing, the catalog, and the ability to place orders.
How it works
Each customer has an approval status that can be: pending, approved, or blocked. When a new buyer registers on your VentasxMayor store, their account remains in a pending state until an administrator reviews and approves it. While the account is pending, the buyer cannot see wholesale prices or place orders.
This approval workflow is fundamental in wholesale commerce because it protects your differentiated pricing and prevents end consumers or unqualified buyers from accessing conditions intended exclusively for wholesale customers. You can verify the buyer's legitimacy by reviewing their tax documentation, business type, and commercial references before approving their account.
If you need to restrict a wholesale customer's access (for example, due to non-payment, failure to meet minimum purchase requirements, or business closure), you can block them. For blocked customers, the system lets you generate a special access link that you can share if you decide to restore their access in a controlled manner.
The system validates the tax ID (CUIT) against AFIP records in Argentina, helping verify the buyer's identity and the validity of their tax status during the approval process.
Available options
- Approve: Authorize the wholesale customer to view prices, access the full catalog, and place orders.
- Block: Restrict the customer's access to the wholesale store. Blocked customers cannot place new orders.
- Unblock: Restore access for a previously blocked customer.
- Generate access link: Create a special link for blocked customers that allows restoring access in a controlled manner.
- AFIP validation: Verify the customer's CUIT against the AFIP database to confirm that tax information is correct and current.
Customers who did not verify their email
When a buyer signs up and does not complete email verification, the customer listing shows a red badge with a number next to their name. That number is the verification code sent to them by email. Until the customer verifies the account, they cannot log in — so it is worth reviewing this list periodically and reaching out to those who could not complete the process.
To validate a customer manually, click the red button and accept the validation. Before doing so, make sure the registered email is correct: if it is misspelled, the customer will never receive the system's automatic emails.
Available registration modes
From Settings > Wholesale > Customers you can choose how new buyer signups are handled:
- Open registration (toggles off): any buyer can register and start ordering immediately without approval. Use it only when you have already filtered upfront via private catalog, hidden prices, or another restriction.
- Approve registration: the buyer fills the form and lands in a pending state. They cannot access the portal until you approve them from the listing. Each new pending registration also emails the admin. This is the recommended mode for a serious wholesale operation.
- No registration (closed registration): hides the registration button from the store. No buyer can sign up on their own. Only customers you create manually from the admin and grant access to can log in. Useful when you operate with a closed portfolio and do not accept new buyers from the portal.
Pending registration notification
When Approve registration is on:
- The customer who completes signup sees an on-screen message that their account is pending approval. They also receive an email with the same message (text editable from Settings > Wholesale > Communication).
- The administrator gets an automatic email warning that there is a new pending customer. Review this inbox or the pending list daily so you do not lose leads.
- If you set up custom registration questions, the answers are linked to the customer for you to review before approving.
Tips
- Use the approval workflow to verify that each buyer is a legitimate business before granting access to your wholesale prices. Check their CUIT, business name, and type of activity.
- CUIT validation against AFIP helps detect incorrect tax information or inactive businesses before starting a commercial relationship.
- Periodically review customers in pending status so you do not miss sales opportunities. Assign a sales rep to contact new registrations to speed up the approval process.
- Block accounts of customers with recurring delinquency or who violate agreed commercial terms, and document the reason in the customer's private notes.
- The approval process also lets you filter buyers by classification, assigning them the correct business category from the moment of approval.
- Enable No registration only if you operate a closed portfolio — otherwise you will lose leads who land on the portal and cannot find how to sign up.