Which products the buyer sees, in what order and at what prices. Plus the downloadable catalog you can send to anyone who prefers a file.
Step by step: my product does not show up in the store
This is the most frequent problem. Work through this list in order; one of these six switches is almost always the cause.
- Open the product in Catalog → Products and confirm it has the Visible switch on and at least one category assigned. A product with no category has nowhere to appear.
- In the side menu, go to Configuration → Products & stock.
- In the Product Visibility block, look at Show without photo. If it is off, products with no image are not listed. This is by far the most common cause.
- In the same block, look at Private Products. If it is on, the public catalog is hidden and only customers with permission can see it.
- In the Stock Management block, look at Hide out-of-stock products. If it is on, a product with no stock disappears from the store even when it is visible.
- In the same block, look at Hide out-of-stock variants: if every variant of a product is at zero, the product can end up with nothing to show.
- Save and reload the store.
If it still does not show after all that, check whether the category it belongs to is hidden, or whether the product fell outside the batch loaded when the page opens and appears as you scroll down.
Configuration → Products & stock
The full screen has these switches:
Product Visibility
- Private Products: hides the whole public catalog. Only reachable by customers with permission.
- Show without photo: allows listing products even with no images assigned.
- Show codes in options: includes the SKU next to each product variant. Turn it off if you do not want buyers seeing your internal codes.
Stock Management
- Hide Stock: hides the available quantity in the store while keeping the stock logic running. This is what you use when you do not want the customer to know how much you hold.
- Hide out-of-stock products: automatically hides products with no stock. It asks for confirmation when you turn it on.
- Hide out-of-stock variants: hides options that have no availability.
Prices & Taxes
- Public Prices: shows prices in the store even when the customer is not registered.
Showing prices without registration
The switch is Public Prices, in Configuration → Products & stock, block Prices & Taxes.
With the switch off, a visitor without an account sees the catalog but not the prices. With the switch on, they see them without registering.
Watch out for the common confusion: Public Prices decides whether prices are visible, not whether someone can buy. Building a cart and placing an order always requires a signed-in account. There is no checkout without registration.
If you want the opposite, sending someone a link so they can see the products without prices, just leave Public Prices off and give them your store address.
Ordering products inside a category
With nothing configured, the order is oldest first. That is why the products you load last end up at the bottom. You change it per category, not for the whole store.
- In the side menu, go to Catalog → Categories.
- Open the category.
- In the Product Display block, find the Order by field.
- Pick one of the five options: Manual, Alphanumeric, Price Asc, Price Desc or Newest first.
- Save.
Newest first is the answer to "I want the ones I loaded last to appear at the top". Manual lets you arrange them by dragging one by one.
One detail that trips people up: marking a product as Highlight does not sort it first. Highlight makes its card take up twice the space in the grid, nothing more.
Ordering the categories
You reorder them by dragging them in the tree at Catalog → Categories. The order you leave them in is the order they appear in the store, so to put a category first you drag it to the top.
There is no "featured category" flag. The only way to give one priority is its position in the tree.
How products look in the grid
The number of products per row, the card height and the margin are configured in the side menu, under Store design → Product Grid. Each category can also override the column count from its own Columns field, in Catalog → Categories.
There is no display-mode selector: list and tile views do not exist. You change the layout with the columns and the cell height.
The store search
It searches by name, code, description and product detail, and also by the name and code of the variants: if you have an option called "Blue", searching "blue" finds that product.
The downloadable catalog
In the side menu, Catalog → Catalog builder. It builds a file to send to a buyer who prefers it offline, or a link to share.
The panel has five tabs: Template, Design, Content, Style and Export.
Which products it includes
In the Content tab, the What the catalog includes block has two modes:
- By category: you pick which categories go in, from the Visible categories list. It is a checkbox list with a search box, ordered like your category tree. Unticking a parent category unticks its whole branch. You also get Select all and Deselect all buttons.
- Chosen products: you build the list product by product, from Catalog products. You do not need to create a category to export one specific set.
What each card shows
In the same Content tab, the Show / Hide block controls: Images, Prices, Code / SKU, Options, Short description, Promo prices, Stock, Category banners and Offers only.
Turning Prices off is handy for sending a price-free version to a new contact. Offers only keeps just the products on promotion.
The Structure block adds Cover page and QR on cover. The Footer block chooses between Contact, a minimal footer, or none.
Downloading or sharing
The Export tab has three buttons:
- Download CSV: works with Excel and Google Sheets.
- Download Excel: an .xlsx file with formatting and styles.
- Print / PDF: a print view with cover and styles. From there you save it as a PDF.
On top of that, every catalog you save gets its own public link, shaped like https://your-domain/catalogo/catalog-name. In the list of saved catalogs, each one has its QR button and its delete button. When saving you can Protect with password, and assign it a price list.
If your store has private products, the panel itself warns you that the catalog link is public: anyone holding it sees the products included. If that does not work for you, protect it with a password.
CSV with the images visible in Google Sheets
If you download the CSV and want to work with the photos showing rather than just the links:
- Create a new Google Sheets sheet, go to File → Import and upload the CSV.
- Untick the Convert text to numbers, dates and formulas option during the import.
- Select the column holding the image links.
- Go to Edit → Find and replace. In Find enter the
'symbol and leave Replace empty. Tick Also search within formulas. - Tap Replace all.
The links turn into embedded images.
If you cannot find it
- You loaded a product and it is not showing: work through the step by step above. It is almost always Show without photo switched off, or the product with no category.
- You do not see prices in your own store: if you are browsing without a session and Public Prices is off, that is the expected behaviour.
- The products in a subcategory do not appear: check that the subcategory is not hidden and that the products are assigned to it, not only to the parent category.
- You want to see the store as a buyer does: open it in an incognito browser window. That way you browse without your administrator session.